Client
Gardner-Webb University – Mail Center
Gardner-Webb University – Mail Center
Role
Creative Direction / Environmental Design / Graphic Design
Creative Direction / Environmental Design / Graphic Design
Challenge
Transform an overlooked on-campus mailroom into a branded, student-friendly environment that enhances visibility, navigation, and engagement. The space needed to reflect the university’s identity while offering a modern, functional experience centered around the mailbox lockers and self-service kiosks.
Transform an overlooked on-campus mailroom into a branded, student-friendly environment that enhances visibility, navigation, and engagement. The space needed to reflect the university’s identity while offering a modern, functional experience centered around the mailbox lockers and self-service kiosks.
Solution
Developed a cohesive branded environment for the GWU Mail Center, including a custom vinyl wrap system that integrated bold color blocking, custom iconography, and historical town maps of Boiling Springs. The design blends modern university branding with subtle nods to local heritage, resulting in a visually striking and easily identifiable space that stands apart from its surroundings.
Developed a cohesive branded environment for the GWU Mail Center, including a custom vinyl wrap system that integrated bold color blocking, custom iconography, and historical town maps of Boiling Springs. The design blends modern university branding with subtle nods to local heritage, resulting in a visually striking and easily identifiable space that stands apart from its surroundings.
Tools
Adobe Creative Suite (Illustrator, Photoshop, InDesign, Lightroom)
Adobe Creative Suite (Illustrator, Photoshop, InDesign, Lightroom)
Gardner-Webb University Mail Center Locker and Kiosk Vinyl Wrap
Gardner-Webb University Mail Center Locker and Kiosk Vinyl Wrap Design and Completed Installation Photos.
